Posts Category: Digital Marketing

Apple Maps vs Google Maps: Yet Another Chapter in an Epic Tech Saga
Apple Maps vs Google Maps: Yet Another Chapter in an Epic Tech Saga

A New Map Earlier this month, Apple announced that its Maps app is more than three times as popular as its closest competitor – presumably Google Maps – on both iPhones and iPads. It’s somewhat surprising, considering the fact that after its launch in 2012, Apple Maps faced embarrassing errors.¬† Such errors were misplaced roads, bridges, and even world-famous landmarks. This eventually led to Apple CEO Tim...

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Twitter Ads: How to Get Started
Twitter Ads: How to Get Started

Twitter, an online social networking service with 304 million active subscribers in Q2 2015, just joined the world of social media ad buying, catching up with Facebook which recently reported to have more than two million active advertisers. The company’s advertising dashboard, a self-service platform, was first made available in March 2012 to American Express card users through an invite-only scheme. When there was substantial feedback received...

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Instagram Ads: Create with Facebook
Instagram Ads: Create with Facebook

Visual content is now preferred over plain text on social media. It has also become an increasingly important matter for brands to leverage on. This shift to visual social media means that more businesses. Whether small or big, businesses are starting to communicate more visually to their audience, followers, and customers. Instagram – one of the most popular online social platforms, will now enable you to leverage...

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Why You Need to Jump on the Mobile Optimization Horse Right Now
Why You Need to Jump on the Mobile Optimization Horse Right Now

There is no denying the fact that internet and technology has modern day civilization obsessed. Millions or even billions of people go online to check their social networking sites or surf the net everyday. It has also become even more prevalent with the release of smartphones. There is now a rapid and continuously growing popularity of smartphones. Thus, more and more users are surfing the net through their...

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Facebook Reactions Seen In PH
Facebook Reactions Seen In PH

A New Way to Respond We might probably never get the much-requested “Dislike” button on Facebook. But the social giant just started to release the closest thing to it. “Reactions”, Facebook’s new response system for its posts is now available in the Philippines. It’s an addition to the famous “Like” button. Users can now respond quickly with love, laughter, happiness, shock, sadness and anger. What’s more fun...

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Put Yourself on the Map Using Google’s My Maps and My Maps Pro!
Put Yourself on the Map Using Google’s My Maps and My Maps Pro!

The first page of Google’s search engine has always been a coveted spot for search engine optimization specialists. After all, why would it not be? When you are at the top of all the other search results, you get noticed more. That is, of course, quite a favorable thing when you are a business owner with a website you worked hard on. Therefore, so much effort is...

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