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Recent Posts
OpenAI Launches ChatGPT Ads Live Testing in the US
Launched on February 9, ChatGPT ads are now being tested in the United States. OpenAI’s limited rollout brings sponsored content directly into ChatGPT’s conversations, signaling a major step in its monetization…
Jalou Batilong Feb 12, 2026 -
February 2026 Discover Core Update: What It Means for Traffic
Google released its February 2026 Discover Core Update on February 5, prompting marketers and businesses to evaluate its impact on their traffic. This update refines how Google assesses and ranks content in the…
Jalou Batilong Feb 9, 2026 -
Case Study: How a Recruitment Firm Boosted Engagement With LinkedIn Ads
A recruitment firm operating across nine African countries sought to increase its community sign-ups through a targeted LinkedIn ads campaign. The campaign focused on precise job title targeting, geographic…
Jalou Batilong Jan 29, 2026 -
Long-Form vs. Short-Form Content: What Search Intent Needs
RankTracker’s industry data reveals that 18% of Google’s first page have less than a thousand words in content. This demonstrates a clear inclination toward matching comprehensive content with searcher…
Jalou Batilong Jan 28, 2026
Author: Jalou Batilong
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