Landing Page
Design And Development
Boost Conversions with an Engaging Landing Page
that Reflects Your Brand Personality!
- Generate Leads and Conversions
- Make Campaign-Specific Pages
- Grow Your Email Subscribers List
- Customize Headlines, Offers, and CTAs
- Promote New Services and Products
- Build Your Brand Credibility
Make the Best First Impression With Expert Landing Page
Development Services!
Convince Prospects To Take Action With a Well-Designed Landing Page
According to 20 Fresh Landing Page Statistics, landing pages boast “a 160% higher conversion rate” than other signup forms. A well-designed landing page with Calls-To-Action about your unique products or services can significantly boost conversions and sales!
Professional landing page design and development services can craft high-converting web pages. They’re primed to help your business attract qualified traffic and convert website visitors into loyal customers. By meeting user expectations, our landing page experts from the Philippines can further improve your search engine optimization and marketing efforts.
Count on a professional web development specialist to tailor a landing page to your business’ branding and optimize it for target keywords.
Why Rely on Syntactics, Inc.’s Landing Page Development Experts?
Benefits of Landing Pages
Frequently Asked Questions Landing Page Design and Development
What’s the purpose of a landing page?
A landing page is made for a particular advertising campaign. Links and ads can redirect potential customers to landing pages. Also, since they’re made for specific campaigns, their content usually centers on a goal or Call-To-Action or CTA.
A landing page on your business site can increase your conversion rates!
How does a landing page differ from a homepage? Can I use only one or the other, or should I use both?
Firstly, a landing page promotes a product, service, or campaign. It’s meant to collect visitor information or prompt users to do a conversion action like a purchase or newsletter signup. It emphasizes one offer, message, or campaign, guiding visitors to a specific CTA.
Businesses can use landing pages for targeted marketing to enhance conversion rates. However, homepages are a website’s main entry point. It provides an overview of an online business that helps users navigate relevant sections.
In summary, landing pages suit targeted campaigns, while the homepage acts as your website’s central hub.
What features are commonly found in a great landing page?
Landing pages can look different depending on the business and its product. However, in landing page development, the following features are nonnegotiable:
- Your business’ Unique Selling Point or Proposition (USP)
- A background or hero image
- A rundown of benefits and features
- Social proof, including customer testimonials, review scores, case studies, and more
- Your CTA
What are the landing page optimization best practices?
There are plenty of best practices to improve your landing pages:
- First, personalize your landing page or pages.
- Also, it should have a minimalistic and responsive layout.
- Create attention-grabbing, Above-the-Fold content, including the page headline.
- The rest of the page copy should entice visitors to convert.
- CTAs on the landing page should be visible and straightforward.
- Optimize the page using SEO strategies.
- Use A/B tests to find the best possible version of your landing page.
Many landing page development services follow these principles for best results.
Which is better, a ready-made template or a custom landing page design?
This can depend on your preferences. For affordability and quicker setup, you can use a template. But on the other hand, you can have our web development experts fully customize your landing page. Our landing page designers and developers can create a layout that’s unique to your business or specific needs!
Should I use videos on my landing page?
You can add video to your landing page if your goal is to boost conversions. However, it’s not recommended from a performance standpoint as it requires users to wait for the video content to load. According to Page Load Time Statistics, 10% of users opt to exit the site for every extra second of loading time.
Can I integrate my landing page with an email marketing or CRM platform?
Yes, you can! Our landing page developers integrate your desired email marketing or CRM platform.
Should I include my business’ social media information on landing pages?
You can get a lot of reach from linking your business social media accounts to your landing page. After all, a landing page contains critical information your visitors need to convert to loyal customers!
As a result, you can redirect users to become loyal customers with the help of social media marketing.
How can I attract more traffic to my landing page?
Landing page design and development services can ensure your page is visible online via search engine optimization. SEO tactics are a cost-efficient way to achieve qualified and organic visitor traffic.
A landing page expert can optimize the content for desirable long-tailed keywords, vital internal links and backlinks, and image alt text. In addition, mobile-friendly landing pages allow visitors to check out current campaigns regardless of what device they’re on.
Can you do A/B testing for landing pages?
A/B testing is a key part of our landing page design and development process. This strategy will test two versions of a page and find the version your target audience favors. Thus, it’s excellent for finding areas that require improvements.
Afterward, you can boost engagement and conversions using the more desired landing page version.
How do I track landing page performance?
Before tracking your landing page’s performance, you must define Key Performance Indicators (KPIs) such as the following:
- Conversion rates
- Click-Through Rates (CTR)
- Form submissions
- Downloads, etc.
Next, you can set up web analytics tools like Google Analytics to track visitor behavior. By checking analytics, you can monitor your conversion data. Consider looking at traffic sources and user behavior to get a clear picture of how your audience interacts with your landing page.
This information can be beneficial in optimizing your landing page for greater success.