Recent Posts
Why You Need to Ditch the Sales Funnel and Start Using the Marketing Flywheel
We all know about our best friend the sales funnel; and how in every marketing effort it is all about the digital funnel and the customer journey. Unfortunately, our old buddy is slowly losing its relevance; as…
Jessa MaeAug 8, 201906 Tricks to Having a Conversion-Optimized Landing Page
The trickiest part of marketing is getting conversions for your landing pages. Turning a lead into a sale is not as simple as putting up a random landing page design and instantly expecting profit. If your…
Jessa MaeMay 14, 20190A/B Testing is Your Marketing Lifesaver and Here is Why
When it comes to digital marketing, several variables can contribute to the success or the failure of the campaign. It is not as simple as coming up with what is good and then running it for an indefinite time.…
Jessa MaeMay 9, 20191“SEO is Super Hard!” – Are We Just Overreacting?
Ah, SEO – the root of all white hairs on digital marketing experts. There’s no denying how this strategy has become the main reason why many digital marketers get so stressed out. It’s known by many,…
Jessa MaeApr 22, 20190Conversion Rate Optimization: Avoid These Mistakes
Why should you, a website owner, care about optimization? All websites are created for branding and marketing purposes. Getting traffic into them is always the focus of brand marketers. They’re constantly looking…
Jonathan AdolfoApr 11, 20190Digital Marketing Funnel: Creating the Best One for You
What a digital marketing funnel is for marketers The digital marketing funnel is a simple concept that all marketers should know by heart. It’s a chronological order of phases that buyers go through in their…
Jonathan AdolfoMar 27, 20190The Small Business Owner’s Guide to Digital Marketing
Digital Marketing for Businesses Any entrepreneur starting out a business is sure to be facing the challenge of attracting and retaining customers. Digital marketing can be the most effective tool to get the…
Jessa MaeMar 22, 20190Digital Marketing and Sales: How to Be Great at Both
What’s the big difference? Marketing and sales go hand in hand together, but serve different roles. Even for a digital marketing company, both follow the same core concepts. Let’s start by defining how each of…
Jonathan AdolfoMar 8, 20190
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