Top Social Media Management Tools to Boost Your Strategy

Managing your social media channels can be demanding, especially as a business owner. You have to craft a strategic content calendar and consistently post quality content to keep your target audience engaged. To streamline this process, top social media management tools can help you create, organize, and publish your posts across various platforms. 

Such tools provide real-time insights and analytics to measure the performance of published content. They can simplify your workflow and elevate your social media strategy.

Choosing the Right Social Media Tool

Choosing the right tool for social media management can be crucial for efficiency and effectiveness. Here are three helpful tips:

• Integration Across Platforms: Ensure the tool supports all the social media platforms for seamless management. 
• Content Scheduling and Automation: Look for tools that offer robust content scheduling, automation, and analytics features to maintain consistency. 
• Collaboration Features: Choose a tool that allows multiple users with customizable roles and permissions for efficient teamwork. 

Best Social Media Management Tools for Businesses

Explore the top social media management tools to help you streamline your marketing efforts and boost results across multiple channels:

SEMrush

SEMrush is the leading social media management and content marketing platform used by businesses today. It empowers marketers to streamline content scheduling, optimize ad campaigns, and track performance across platforms.

SEMrush enables users to post on multiple social media channels with just a few clicks and automatically track campaign performance. It allows you to create, launch, manage, and optimize your ads, helping you identify top-performing campaigns and areas for improvement.

Pricing:

• Pro: $139.95 per month (ideal for newbies and small teams)
• Guru: $249.95 per month (for agencies and mid-sized businesses)
• Business: $499.95 per month (suitable for large agencies and enterprises).

Buffer

This user-friendly social media management tool is designed to streamline workflows and drive meaningful engagements and results. 

Buffer offers a suite of tools for publishing, engagement, team collaboration, and analytics, making it easier for businesses to plan, execute, and measure social strategies.

Key features include:

• Publishing tool for planning, collaborating, and scheduling content to stimulate engagement;
• Analytics tool to track, measure, and improve performance on social media, and
• Engagement tool to respond to comments and foster audience interaction

Pricing:

• Free plan 
• Essentials: $5 per month
• Team: $19 per month.

Buffer gives you the chance to downgrade to their free plan, if you choose to, at the end of your 14-day trial.

Hootsuite

Hootsuite is a robust all-in-one platform trusted by small businesses and big companies worldwide. With this tool, you can schedule content, manage multiple accounts, monitor keywords, and engage with your audience — all from one dashboard. Hootsuite allows you to manage workflows efficiently.

Pricing:

• Standard: $99 per month
• Advanced: $249 per month
• Enterprise: Custom 

Hootsuite offers a free 30-day trial for their plans. You can try Hootsuite’s limited free plan before committing to your preferred package.

Sprout Social

Sprout Social helps businesses manage and optimize their social media presence with powerful scheduling and analytics features. 

It supports post scheduling across multiple networks and offers user-level permissions for team-based collaboration. Its in-depth analytics let you track performance and measure ROI (Return On Investment).

Pricing:

• Standard: $199 per month (for small teams managing profiles across social networks)
• Professional: $299 per month (best for teams handling a lot of profiles with high engagement)
• Advanced: $399 per month (built for the challenges of cross-functional teams and workflows)
• Enterprise: Custom (designed for organizations with large-scale social media operations.

Sprout Social offers a 30-day free trial before choosing your preferred plan. 

Agorapulse

Agorapulse is one of the most popular tools for social media management, tailored for marketing teams and agencies. It’s an all-in-one platform that supports multiple accounts and offers tools for scheduling, audience engagement, and reporting.

With Agorapulse, you can:

• Modify your posts for each platform
• Choose between one-time, recurring, or queued posts

Use performance-based automation to repost top-performing content.

Pricing:

• Standard: $49 per month 
• Professional: $119 per month
• Advanced: $149 per month

Moreover, Agorapulse also offers a customized plan for enterprises to have ultimate control

MeetAlfred

MeetAlfred is among the most straightforward and advanced social media management tools that you can use to manage your LinkedIn, X, and email outreach. It is easy, safe to use, and helps you save time.

Moreover, you can integrate MeetAlfred with third-party tools for a seamless workflow. It enables team collaboration, LinkedIn post scheduling, and in-depth performance insights to fine-tune your outreach strategies. 

Pricing:

• Free: Built for beginners
• Basic: $59 per month (ideal for automated outreach on LinkedIn)
• Pro: $99 per month (best for individuals looking for enhanced performance and advanced features)
• Team: $79 per month (best choice for larger teams needing exclusive features and dedicated support)

Meta Business Suite

This comprehensive platform is a free tool for businesses and social media marketing experts to manage their social channels on Facebook, Instagram, and WhatsApp. 

Meta Business Suite is useful in creating content, scheduling posts, engaging with customers, and understanding data. Features include upload and schedule posts in bulk, plan with a calendar view, and use collections for organizing content. So, it’s a full package tool for managing social media. 

Efficiently Manage Your Social Media Posts

While tools for social media management are essential, pairing them with social media optimization is key to running successful campaigns. To further maximize your strategies, don’t overlook the role of SEO in enhancing your brand’s visibility across platforms.

With the right tools, you can streamline your posting schedule and drive better engagement. For expert guidance, collaborate with a trusted provider of social media marketing services in the Philippines. 

Start managing your social media postings more efficiently and see the difference in your results.

This article was updated on May 19, 2025.

FAQs About Social Media Management Tools

Which is the best tool for small businesses?

All these tools are suitable for your business, but it does depend on your goals and needs. Choose tools that offer user-friendly features and affordable pricing, making them great options for small teams looking to scale their social presence efficiently.

Do these tools support multiple platforms like Facebook, Instagram, and LinkedIn?

Yes, most of these tools support multi-platform scheduling and analytics, allowing you to manage all accounts in one place.

Are free plans effective for managing social media?

Yes. Free plans are ideal for beginners or small businesses. However, paid plans offer advanced features like reporting, automation, and team collaboration.

About Jalou Batilong

Most every great writer is a voracious reader, and no word describes Jalou better. Jalou enjoys a good read whenever she has the time to sit down and open a book or browse for interesting articles. It's through reading that she is able to digest information so easily, and write her own unique piece of information to share to everyone else.

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